our mission.

Next Step Analytics® exists to help individuals, organizations, and networks understand where they are and equip them to go where God is calling them to be.

Our Story

One third. That number still haunts me.

It’s how many people quietly walked away from churches across the country in 2020—including mine. And almost every pastor I spoke with said the same thing: they didn’t see it coming. If we were that surprised… do we really know our people? And if we don’t know them—where they’re hurting, growing, drifting—how can we disciple them well?

That’s why I started Next Step Analytics®: to equip churches to know their people and disciple them well. To help you understand where your people actually are and equip them to take the next step toward where God is calling them to be.

Through standardized & custom assessments, data analysis, education, and consulting, we will help the Church & Christian organizations move beyond simply measuring marketing effectiveness to measuring ministry impact.

Our Theology

Questions?